The collab you didn’t know you needed.
How and why are The Hundreds and NPR partnering on a collection? We both are driven by storytelling, for us this just felt natural.
In celebration of our 50th Anniversary we thought it was only right to kick it off with a collaboration that will set the tone for the next 50 years. Working with The Hundreds speaks to what we hope to continue to display from our items that support programming, to the content you love over the airwaves and our thought provoking podcasts.
The Hundreds is a community-based streetwear brand and media platform with an emphasis on People Over Product. Founded in 2003 by Bobby Kim (Bobby Hundreds) and Ben Shenassafar (Ben Hundreds), The Hundreds’ apparel is reminiscent of ‘90s workwear and Californian subculture tribes.
The Hundreds is also celebrated for its collaborative projects that shed light on our story and point-of-view. The Hundreds is stocked in premier street fashion stockists worldwide as well as a flagship store in L.A.’s Fairfax District.